With more than 20 years in marketing and communications, I have built a career on turning complex strategies into measurable action. I have directed cross-functional teams through major brand initiatives, digital transformations, and national campaigns that elevate reputation and advance overarching goals across academic, healthcare, and corporate environments.

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Unlike traditional marketers, I am a practitioner at heart. My foundation as a photojournalist and multimedia producer gives me a distinct executive advantage: I don’t just manage creative teams; I understand the exact mechanics of their craft. This deep technical fluency allows me to rigorously vet agency partners, maintain an uncompromising standard for visual excellence, and provide the precise, empathetic direction that empowers creatives to do their best work.

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I believe in the power of storytelling to connect audiences and drive growth. The teams I lead rely on me as a steady, collaborative partner, rooted in humility and action, who sets a clear vision, invests in their professional development, and fosters a culture of high-impact creativity.

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From executing comprehensive rebrands to directing college-wide CRM implementations and award-winning digital overhauls, my focus remains constant: leveraging data-driven innovation and strategic communications to help institutions thrive.

 

Based in Colorado, I recharge outdoors—camping, hiking, and fly fishing.